Using Location-Based Advertising

August 21st, 2010 by admin

Although site’s like FourSquare can be used to your company’s advantage by making specail offers to those location-based special users, there are even more advantages when using Location-Based Advertising as done so by companies like ShopAlerts.  This kind of marketing is used to contact uses via text messaging by sensing their location through “geo fencing,” that is, when the prospective customer is in a relatively close location to your store.  When customers are sensed to be nearby, a text message is sent out to them about your business’ special offers.  Contact your local Internet Marketing company to help you start encouraging that extra foot traffic!

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