Used SEAT & Shakira
July 12th, 2010 by admin
How does a brand decide on who will be representing them? They all want a celebrity, but how do they choose between a sporting personality, an actor, or a musician? Maybe they want the brand to see youthful and funky, or maybe they are more concerned with being seen as intelligent and reliable? As you can see from the life size posters of Shakira over all used SEAT dealerships it would seem that they have decided they need a sexy woman to attract a male audience segment, and that music (completely with wiggling hips and skimpy clothes) suits them best.
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